Enquirer Consulting Group

On3 AI Buyer Map

Paul Cardis | On3 AI | October 2026

As of 14 Oct 2026

This page maps the companies and investors most likely to want On3, by type, and who makes the call at each.

It reads On3 from its own website: an AI knowledge and learning platform built for frontline teams, from construction sites and homebuilding to manufacturing.

It describes the market around On3, not its internals.

The companies and investors most likely to want On3

Groups by type. Most of these groups have no clean public count, and the page says so. Where one exists, it is banded.

GroupOrganizations in the USUnder 20 staff20 to 99100 to 499500 or more
Workforce learning and training software companies looking to reach frontline and field teamsno clean public count
Construction and homebuilding technology platforms that add field tools to their lineno clean public count
Building products manufacturers that train builders, installers and dealers on their productsno clean public count
Professional and management development training companiesabout 7,700about 7,100about 400about 94about 81
Private equity and growth investors that back vertical software and workforce learning companiesno clean public count

US firm counts by industry code, banded deliberately.

Who makes the call at each

Typical roles. Titles vary by company size.

GroupWho makes the callWhat they usually weigh
Workforce learning softwareHead or VP of Corporate Development, with the CEO and the product leader for frontline learningA mobile product field teams already use, content they cannot build fast, and a way into construction and manufacturing
Construction and homebuilding technologyCEO or Chief Strategy Officer, with Corporate Development and the head of productField answers and training that sit beside their own tools, and standing with builders
Building products manufacturersDivision President or head of the builder and installer business, with Corporate DevelopmentA ready way to teach their products in the field and keep installs to standard
Training and development companiesCEO or owner, with the head of content or programsA library and a production team that turn expert know-how into mobile courses
Private equity and growth investorsPartner or Managing Partner, with a Principal who leads the workA vertical platform with named industry users, room to grow into new trades, and a fit with companies they already hold

What On3 brings, from its own website

Ask On3 gives teams instant answers in the field from the company's own documents, videos and procedures, held in one secure knowledge hub.

On3 Create lets crews record their day to day work on a phone. On3's own production team turns that footage into finished tutorials and adds them to the customer's library, with tracking and analytics on progress.

On3 Learn turns the knowledge hub into training, with AI coaching during lessons and AI check-ins that measure retention over time and trigger refreshers.

An expert content library sits alongside, including a construction safety series for new hires and soft skills courses from published authors and speakers. The apps are on both major mobile app stores.

The site names national and regional homebuilders, a building products maker and a state builders association among its partners, and lists homebuilding industry awards for innovation.

How the call usually runs

At a software company or a manufacturer, Corporate Development screens the fit and builds the case. A business leader whose line the product fills sponsors it, and the CEO and board give the final word.

At a fund, a Principal or Vice President does the early work and a Partner sponsors it to the investment committee, which decides.

In founder led companies without a Corporate Development team, the CEO usually makes the call directly.

Ten people to start with

The people who usually sign at the groups above, one a company. Work emails and phone numbers checked on Oct 14, 2026.

NameRoleCompanyWhereEmailPhone
Mark AmbroseEVP Corporate Development, Business OperationsVector SolutionsWashington, DCmark.ambrose@vectorsolutions.com+1 202 487 0676
Kraig HabererEVP, Corporate Development and StrategyHSINashville, TNkhaberer@hsi.com+1 615 305 8058
Javier del CastilloVice President, Corporate Development360trainingDenver, COjavier.delcastillo@360training.com+1 303 523 4546
Meg BaldiniVP, Corporate Development and PartnershipsProcore TechnologiesAustin, TXmeg.baldini@procore.com+1 443 510 3236
Amanda Luttrell AdamsSenior Director, Corporate Development and PartnershipsBuildertrendDurham, NCamanda.adams@buildertrend.com+1 310 975 9419
Chris RussellSVP, Global Strategy, Corporate DevelopmentJames HardieAtlanta, GAchristopher.russell@jameshardie.com+1 214 632 5548
Jarrod DavisVice President of Corporate DevelopmentBuilders FirstSourceBoise, IDjarrod.davis@bldr.com+1 208 850 6807
Mike McCluskeyDirector of Corporate DevelopmentCrucial LearningNew York, NYmike.mccluskey@cruciallearning.com+1 973 270 8882
Darren BechtelFounder and Managing DirectorBrick & Mortar VenturesSan Francisco, CAdarren@brickmortar.vc+1 415 952 0741
Ryan CraigManaging DirectorAchieve PartnersNew York, NYryan@achievepartners.com+1 917 575 8903

Where to start

The frontline piece learning platforms lack

Most workforce learning software is built for desk workers. On3 pairs answers in the field, video capture on a phone and retention checks in one mobile platform, which is the piece a learning software company would otherwise have to build for crews on site.

Content and standing in homebuilding

On3 runs its own production team, an expert library and a construction safety series, and names homebuilders and a state builders association as partners. For a construction technology platform or a building products maker, that is a content engine and a route to builders' field teams.

A second market already open

On3 already offers custom content for manufacturers alongside construction. For an investor in vertical software, that is one platform reaching two frontline markets, with room to add more trades.

Built from public federal registries and the company's own website, counts banded deliberately.

If a walk-through is useful, pick a time at cal.com/ecg.

Prepared by Matthew, matthew@enquirerconsulting.com.